Press kit

More Duster still Duster

Dacia presents the 3rd Duster generation, the next chapter in its iconic best-seller’s saga

All-New Duster’s CMF-B platform enhances the in-car experience

All-New Duster’s design is tougher and more assertive

All-New Duster’s 4x4 version takes off-road capabilities to new heights

All-New Duster comes with more sustainable materials and hybrid powertrains

All-New Duster is packed with new technologies to further increase safety and comfort

All new except for what matters most: Duster is still the family SUV providing the best value for money of its category!

25 April 2024

“More Duster Still Duster”: All-New Duster is the next chapter in the story of a model that has grown into a standard-setter on its market and an all-round Dacia icon encapsulating everything the brand stands for: Robust and Outdoor, Essential but Cool, and Eco-Smart. Duster was born in 2010, overhauled for the first time in 2017, and rose to the top by rewriting the SUV rulebook.

And Duster is a success story: in its 13-year-long career, it has netted more than 40 awards, production is at 2.4 million units and counting, and its steadily increasing popularity ranked it as Europe’s best-selling SUV across all segments in the retail market in 2022. About 1,000 Duster SUVs roll off production lines at Dacia’s plant in Pitesti, Romania, every day – about one every minute!

THE CMF-B PLATFORM BOOSTS ALL-NEW DUSTER’S PERFORMANCE

All-New Duster is built on the CMF-B platform, which is playing a central role in Dacia’s industrial strategy. This competitive and extremely flexible platform was first used on the latest Sandero and Logan models, then on Jogger. It provides all the versatility Dacia needs to optimally deploy its ambitious product plan.

Patrice Lévy Bencheton, Dacia VP Product Performance, explains, “The new CMF-B platform is a key asset to develop the Dacia line-up – today and tomorrow. We can see all its potential on All-New Duster: it houses high-efficiency electrified powertrains, significantly enhances performance across the board and keeps the appeal and accessibility that have made it a hit.”

On the CMF-B platform, All-New Duster has more space for passengers and luggage than the previous generation and is only fractionally longer overall. The platform’s advanced engineering also reduces vibration and noise from the road, enhancing driver comfort while maintaining the same overall length of 4.34 metres.
The development of the new Duster has significantly improved its dynamic behaviour by optimising the anti-roll bars. By increasing the stiffness of its anti-roll bars, the vehicle achieves a significant reduction in body roll (down 21% in 4x2) which translates into greater stability when cornering or changing direction. The 4x4 version also benefits from this progress (down 17%) for a greater versatility on all types of roads. The increased stiffness of the chassis is compensated for during off-road driving by an all-new electronic management system.
Damping settings, power steering ratio and tuning, and tires have also evolved. They have been reworked to ensure a more precise response in different driving conditions.
Rolling noise is improved by - 2dB on average, significantly reducing the overall noise level inside the vehicle and providing a more pleasant driving experience for passengers. (-3db = 2 times less noise!).
The CMF-B platform has also embarked All-New Duster on its journey to electrification as it can accommodate powertrains using mild-hybrid and full-hybrid technologies.

STRONGER AND MORE ASSERTIVE DESIGN

Dacia has reinvented Duster’s design. It still has the striking looks that propelled the previous generations to the top – especially its solid, sturdy SUV character – but pushes them higher, further and harder with Dacia’s new, distinctive design. All-New Duster is proud to parade its overhauled design.

David Durand, Dacia Design Director: “Before even starting work on All-New Duster’s style, we honed its proportions, to find a strong, balanced posture. When you get the proportions right early on, you don’t need artifices to tweak style later.”

“All the essentials, no artifices”: this Dacia philosophy applies to All-New Duster’s design as much as every other model.

The designers started with simple volumes – the cabin, bonnet, wings, etc. Then they assembled them into a clear-cut whole, to give the model a modern, well-built style, with deliberately taut, self-confident lines.

The simple shapes and volumes add to the design’s power – including the sharp, vertical face, chamfered wheel-arch guards, large tailgate and side windows reaching seamlessly from bow to stern.

All-New Duster is shielded with a stylish belt wrapping all the way around it: the side underbody shields connect to the hallmarks then to the wheel arches, which in turn connect to the front and rear bumpers, making All-New Duster more robust and outdoor than ever!

All-New Duster’s design is consistent, moves with the times and combines its outdoor and robust character with a more sustainable edge.

The front and rear skid plates are dyed in the mass. Not using paint is good for the environment – and for customers: scrapes and scratches won’t alter the original colour.
The side underbody shields, wheel-arch guards, hallmarks, triangles on the front bumper and rear shield tail are made of a sturdy material designed by Dacia’s engineers and LyondellBasell’s chemists, Starkle®. This material, which was unveiled on the Manifesto concept car, is up to 20% recycled. Its composition includes white particles that give it a mottled look, which Dacia decided to flaunt instead of painting over it (details below).

David Durand continues, “We wanted the exterior and interior design to be really consistent. The taut and tough style inside make you feel properly protected.”

This feeling also comes from the high, vertical and large new dashboard and broad band. The shape of the air vents, which resemble the wheel arches, adds to the consistent feel.

Like the outside, the inside comes with all the essentials – meaning the features that serve a purpose. A lot of work went into the ergonomics, including the 10.1-inch central screen positioned in the driver’s field of view and at a 10° angle towards them.

The new automatic transmission shifter, coupled with the HYBRID 140 engine, is particularly easy to use. The steering wheel’s flattened surfaces at the top and bottom make it exceedingly comfortable to handle.

“Duster wouldn’t be Duster without a clever and practical interior that makes daily life easier for users. Everything is designed to make you feel at home, front and back.” David Durand.

Lastly, the new Y-shaped signature underscores the link between All-New Duster’s interior and exterior:

Inside, the surface of the air vents is Y-shaped (and Copper in the Extreme trim), and the Y also appears around the door-panel armrests. The brand name in the middle of the steering wheel has been replaced with the Dacia logo.
Outside, All-New Duster’s head and rear lamps are arranged in a Y, and the same shape is visible on the alloy rims – which are also chrome-free (the way the materials are polished is what gives them their shine).

David Durand wraps up, “We wanted to make All-New Duster’s design more attractive than ever, by making the style even more quintessentially Duster and Dacia, by vigorously and proudly reasserting our values: Robust and Outdoor, Essential but Cool, and Eco-Smart.”

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Grégoire Vitry

Head of product communication Dacia

+33 6 79 67 20 95

gregoire.vitry@dacia.com

Aurélie André

Dacia Press Officer

+33 6 82 13 50 76

aurelie.andre@dacia.com

Justine Kohr

France - Sales Press Officer

+33 6 45 41 01 98

justine.kohr@dacia.com

Born in 1968 then relaunched by the Renault Group from 2004 all across Europe and Mediterranean countries, Dacia has always offered the best value for money cars, by constantly redefining the essentials. As a game-changer, Dacia proposes simple, multi-purpose, reliable cars in tune with customers lifestyles. Dacia models became a reference on the market: Sandero, the most sold car to European private customers each year since 2017; Duster, on the podium of SUVs sold to private customers in Europe since 2018; Spring, ^3rd electric vehicle sold to private customers in Europe for the second year running; Jogger, 1^st non-SUV C-segment vehicle sold to private customers in Europe for the first time. Present in 44 countries, Dacia has sold over 8 million vehicles since 2004.

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